Instagram Marketing Tips for Housewives

Your first time on Instagram as a housewife must have been so daunting, especially with all the other people running their Instagram accounts so well. What you don’t know is that many housewives are making it big on Instagram, and all they do is to follow a few simple rules.

Balance is Essential

As a housewife, you have a lot on your hands, right from the time you wake up to the time you go to sleep late in the night. From taking care of the kids, preparing them for school, going to the mall for shopping and cooking, you have less time to keep your Instagram account active, which is the biggest challenge that housewives face.

Every housewife admits that raising kids while trying to build a brand on Instagram isn’t the easiest thing to do in this world, but you can’t have it any other way. The only trick is to make it more fun while at it, and get what you want at the end of the day. You have to create some time to run your Instagram page because you have to create posts and monitor your content.

Focus on What You Love

There is nothing better than doing what you love as a housewife. If your passion is in cooking, then you can focus your Instagram account on recipes and prepare different kinds of foodstuffs. You have to also be good at what you do because you are looking for a way to become an authority in the niche, which needs more than just having content but the right kind of content.

Have a Content Strategy

Do you know that without the proper strategy you might soon run out of content for your eager followers? As you build your following, the audience looks forward to what you post in the series. They will want to know what you have to give them each day, and they expect you to deliver the same level of quality each day regardless of your position as a housewife. This is why you need to have a content strategy.

What you need to do is to come up with a schedule each week. You can decide what you are going to post and when you will post it so that you stick to a schedule. The schedule should fit in with your role in the home.

Know when to Post

You need to know what your audience likes and when they are active so that you decide when to post the content each day. Many users are available in the evenings and morning, so make sure you post your content during these times. If you are a busy housewife, you can come up with posts and use services such as to schedule the posts. This saves you time and effort.

Final Thoughts

There are a few best practices for handling your Instagram page as a housewife. Following these best practices makes it easy for you to build an audience and make it work for you.